Suggest Books
Can you suggest some books you’d like us to review?
Or are you an author, and would like to submit a ‘hidden treasure?’
Well, let us know.
Note: Not all books will be reviewed. But don’t let that stop you from making a suggestion. If you’re mailing a physical book to be reviewed, please send it to:
Sean D’Souza
PO Box 36461, Northcote,
Auckland, New Zealand 0748
Before you send a book email us: sean
psychotactics.com
Sean, I bet you’ve read them, but just in case…
Malcolm Gladwell’s two books, Blink, and The Tipping Point. Those and Seth Godin go hand in hand with the long tail, and Made to Stick
Go well
Adrian
* Robert Collier Letter Book (a classic; I found immensely useful if slightly outdated)
* Naked Marketing, Robert Grede
Nice to see some ‘older’ books in this list. Keep them coming.
Sean,
Here’s a few I recommend to others, so obviously I’d be quite curious to read your take on them:
Confessions of an Advertising Man - David Ogilvy
No B.S. Business Success - Dan Kennedy
The Irresistible Offer - Mark Joyner
Looking forward to seeing what else you review~
Michael
Blue Ocean Strategy
The Dip (Seth Godin)
Can you review this please?
Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets
Ramesh Wrote:
An obscure gem of a book - the diamond cutter - by michael roach…have you read it?
Best Wishes - ramesh
revive - singapore
another book that always perks me up - apples, insights and mad inventors - it is more of essays and notes - but is a great one for anyone in the field of marketing and advertising